News Americas, MIAMI, Fl, Fri. May 11, 2018: From Miss Jamaica to Miss Shea Moisture, Jamaica’s Davina Bennett, is making news again.
Bennett, 22, the second runner-up in Miss Universe 2017, recently signed an endorsement deal with Shea- Moisture, one of the largest, black-owned businesses in the United States.
She will be the face of the brand’s new Jamaican Black Castor Oil line, which offers a strengthening conditioner that is formulated with Jamaican Black Castor Oil and certified organic Shea Butter to nourish and strengthen damaged, brittle hair, reducing the appearance of breakage and shedding.
The Black-owned hair care company had praised Bennett during her Miss Universe run, tweeting that she “rocked her natural crown and won our hearts,” in reference to her lush Afro.
“I am proud to rock with my favorite hair brand, @SheaMoisture to continue redefining beauty for women and girls around the world,” Bennett posted on Instagram, which was viewed over 25,000 times.
Fans quickly reacted. “My goodie Jamaican queen, u had made history,” DJ Babba posted while MissDimplez1826 added: “Lovely!! You are a beautiful woman and you have inspired a lot of little girls all over because you look like them. All the best in your endeavors.”